Blog
Category: Sales
B2B podcast: How AI is transforming the dissemination of information to sales teams
In Sales Optimization, Sales Enablement, Technical, Sales
Every week, your sales teams receive dozens of documents: product sheets, launch notes, market analyses, competitor arguments, customer feedback, etc. Strategic content, carefully created by [...]
Sales productivity: how to protect your teams from information overload
In Sales optimization, Technique, Sales
A sales rep opens his CRM to prepare for an appointment. He needs to prepare his pitch. He searches Drive. Nothing very consistent. He opens Slack, then SharePoint. An email arrives with an update.
Méthode BEBEDC + AI: B2B sales qualification reinvented
In Sales optimization, Technique, Sales
B2B sales qualification is a delicate art. The BEBEDC method (Need, Stake, Budget, Deadline, Decision-makers, Competitors) has become a standard for structuring customer discovery: clear, complete and easy to [...].
10 Sales KPIs for Sales Managers: Measure, Track, Optimize!
In Sales
You have just taken up your new position as Sales Manager and are responsible for improving your company's sales performance. To effectively manage your team, monitor progress and [...]
