
Blog
Onboarding or how to successfully integrate new employees sales reps ?
In Sales Enablement, Technical
Successful onboarding means new recruits stay with us and develop their skills more quickly! Do you want to effectively integrate your new sales reps employees? Do you want them to feel confident and [...]
Sales support tools : For whom and why?
In Sales Optimization, Sales Enablement
In today's fast-paced and highly competitive sales landscape, having a powerful sales enablement tool is no longer a luxury, but a necessity for [...]
How to implement an effective Sales Enablement strategy?
In Sales Enablement, Technical
The Sales Enablement application, also known as a sales support tool, has become an indispensable element for all companies looking to align their Sales & Marketing teams in time [...]
How to turn your marketing content into content to sell?
In Marketing, Sales Enablement
In France, only 43% of companies consider their Marketing and Sales departments to be aligned (CMIT 2022 study). This figure is slightly higher than in 2021. The relationship [...]
La vente B2B en 2024 : les opportunités à saisir pour booster votre activité
In Tips, Sales Enablement
B2B sales continue to evolve, offering new opportunities to companies that know how to adapt. Attracting and retaining sales reps customers, adapting to increasingly complex sales, [...]
Salesapps ENGAGE
Des formats inédits pour booster vos échanges toute l’année ! Networkez et rencontrez vos pairs autour de 3 formats : Live, Évènement et Meetup de l’Excellence Commerciale. Pour rejoindre la […]
Sales Enablement Manager – Définition et Guide complet 2024
In Sales Optimization, Sales Enablement
Sales Enablement is a growing discipline. While the function is fully embodied in the U.S. and U.K., it is beginning to catch up and gain momentum [...]
Sales Enablement: ROIs are in!
Marketing departments, regardless of strategy, continue to face rapidly changing B2B buying behaviors, with more empowered and informed buyers, and competition [...]
Action Co 2022 Awards: Adéquat X Salesapps, elected best Sales Enablement application
In Salesapps news, Sales Enablement
Retour sur la cérémonie mémorable des Trophées ActionCO 2022 Le Palmarès des Lauréats a été dévoilé hier soir ! Cette soirée met en lumière les meilleures initiatives commerciales de cette […]
Marketing Day 2022: A look back at the key event of the year!
In Salesapps news, Sales Enablement
The Marketing Day was back for a 9th edition with the theme "desire, a driving force for marketing". A day rich in testimonies where more than 40 speakers gathered to [...]
Sales Enablement: What's in it for marketing?
In Marketing, Sales Enablement
When we talk about Sales Enablement, we tend to highlight mainly the benefits related to the sales force. What about the marketing side? How does it [...]
RIM 2022: a look back at this unmissable event!
For the 8th edition of the International Marketing & Sales Meetings, the BtoB community gathered for three days in an exceptional and exotic setting in Marrakech to highlight the new challenges facing the [...]